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About Afribol & The Afribol Company

The Afribol 'treat' was created by our founder and CEO in a bid to combat preventable maternal deaths & suffering. The intention was to raise capital to pay off the maternity bills of women in danger of being denied medical assistance during labour pains or labour complications because of an inability to foot their hospital maternity bills upfront. This is how The Afribol Company was born..

The Company

The Afribol Company is a purpose-driven food brand that produces, markets, and sells exotic, irresistibly delicious snacks and treats with a mission to combat poverty-induced maternal deaths worldwide. By creating a line of deliriously addictive treats, The Afribol Company strives to not only delight customers, but to also directly contribute to efforts aimed at minimising the conditions that lead to preventable maternal mortality

Mission
Vision
To build a global food and wellness company that serves as an unstoppable funding machine in the fight against maternal mortality.

A world where no woman has to die in childbirth for lack of money.

The Team

In 2016, the Afribol team was a mother-and-son team. The new Afribol team is made up of two women who are driven by a passion to create better conditions for other women and to build a global brand. The son remains a powerful force of support and help to the remodeled company. But the driving force now is the CEO and COO. Along with YOU, nd the businesses and people for whom enjoyment and camaraderie can also mean much more.

Barbara

Eliane

Afribol creator & Founder - CEO

Co-Founder - COO

In 2006, a New York Times Travel writer named Nicholas Kristoff wrote a blog about a young pregnant woman dying on a hospital bed in Cameroon because the medics would not treat her without upfront payment for her hospital bills. It was money the husband did not have or could not produce at the hour that the medics were demanding it.

It Started in 2006
Then this happened in 2013

In 2013, another writer named Barbara read the travel blog and, overwhelmed by sadness, decided to invent her own snack combination to sell, raise money and send to any hospital in Cameroon or anywhere else where women were being denied, or in danger of being denied treatment during labour pains.

The Afribol Story

So it was that the afribol was born in 2013, taking the Netherlands by storm in 2016 when it first debuted on the market in the country's biggest super market. In one single evening 14000 of the bolls flew off the shelves of the Albert Heijn to-go stores across the country. Within 14 days all 23000 afribols that had been produced were sold out. So deliriously delicious were those coconut covered, rumtastic chilli hot bolls that repeat buyers would rush from store to store looking for more!

The pause and the come-back

To realise our mission, we created an insurance fund called the Birthaidfund, through which we could directly reach women in need. We were fortunate to work with an award-winning medical organization in Cameroon called Gifted Mom. To utilise the monies raised, we also had to set up a foundation in the Netherlands: Stichting Good Food Great Cause. It is for the work that started being done through these organs that we became a nominee for the Albert Schweitzer Prijs in 2018. See more on our impact page.

Five years after a covid and health break took the afribol out of the stores, the snackalicious treat is back. It is back with its mission to help in the fight against maternal deaths. This time, however, it is no longer Barbara's fight for a just world - or the fight of her son Bengyella who co-founded the Afribol Company in 2016/2017 and drove its phenomenal market success and dominance. This time, it is also the mission of Eliane (the new Afribol Company COO) and the mission of everyone else who believes that a more just world is possible in the process of enjoyment.

Contact us any time

For any inquiries or to be an Afribol partner, reach out any time. We'd love to hear from you. And would love even more to respond